Wednesday, December 14, 2011

I am doing a research study for my graduation project for my BA in Psychology...Need help for survey ideas!?

I am doing my study on if people prefer sensual (ie. ual) advertisements versus factual. I have designed various advertisements for different types of products (ie. one for a 'factual' ad for makeup versus one 'ual'). I did not include brand as that could skew the results/cause bias. I am having trouble coming up with what survey/ysis I should use to yze the results. Also, what type of survey questions would you ask? Any ideas?

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